Annelise Carter

There are many options available to you when conducting keyword research, both in paid and unpaid tools, the trick is figuring out which one is going to work best for you! I personally have found the Google Keywords tool pretty good, and it’s free, but it can be time consuming if you want to conduct [...]

SEO has been confirmed by Google to not be considered Spam Well I’m glad to hear them finally admit it! Matt Cutts, head of the Spam department over at Google has confirmed that SEO is not considered spam… phew, that’s a relief! Watch the brief video below from the lovely Matt Cutts to hear the [...]

Keyword research is something you hear all the time and really, what does it actually refer to?! Keywords are what makes your website found!  Specifically, found by the search engines and found by your customers. Without good keywords, you could be losing money! Typically you will have one main keyword, which is your company name, [...]

A Facebook landing page or Fanpage is a page you create on Facebook that is another medium for your customers to interact with you. It’s almost like another website on it’s own… and you can do some pretty amazing things with your own Facebook page! Facebook is a top authority site as far as the search [...]

I’m not sure if you’ve noticed, but your favourite coffee shop has a Facebook Page… and if you “Like” them you’ll get a voucher for a free coffee… this is actually happening more and more often as local businesses figure out that social media is their way of reaching their customers on an ongoing basis. [...]

This article clearly demonstrates better than I can explain it! Social Media is a way of the future and as a business, you need to be interacting with your customers otherwise they will go elsewhere and fast! Social Media and Business

Great question and one I get asked a lot! Lets start with a definition of SEO, then I can explain why your website needs it! SEO or Search Engine Optimization is made up of 4 key areas: Keyword Research Competitor Analysis On-Site Optimization Link Building All 4 of these areas are SEO. Keyword research is [...]

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